Ryan Ruden Joins Capitol Music Group as Executive Vice President of Experiential Marketing and Business Development
Ryan Ruden has been appointed Executive Vice President of Experiential Marketing and Business Development for Capitol Music Group (CMG).
The news was announced today by President and Chief Operating Officer Michelle Jubelirer, to whom Ruden reports.
Based in New York City, Ruden will combine strategic marketing initiatives with business partnerships while focusing on increasing revenue and promoting innovation in artist development, according to CMG.
It will also be an integral part of CMG’s social and charitable efforts.
Prior to joining CMG, Ruden was most recently Senior Vice President of Experiential Marketing and Business Development for Columbia Records, after being appointed to this role in 2018.
There, he directed and co-produced the first virtual concert on the Roblox platform with Lil Nas X, helped lead the first live concert in Fortnite (with artist Dom Fike) and led multi-million dollar partnerships with a range of companies including Logitech (with the Lil Nas X campaigns) and Discord (Grimes ).
Elsewhere, Ruden has created original intellectual property with children’s brand and platform Jam Jr., and has co-signed a girl group and clothing collection with teen retailer Justice.
Ruden has also led partnerships with St. Jude Children’s Research Hospital (Blink 182), the non-partisan Voter Activation organization Gamers.Vote (QuinnXCII) and mental health advocacy organization Rise Against the Disorder ( Lost Rings).
Her other successful efforts in her previous role included the incubation of a women’s games label, Lost Rings, which focused on releasing music by and for the gaming community.
He was chosen by Twitchcon to reserve all talent for the popular video game festival in 2019. Ruden oversaw the Columbia touring marketing and events team for the label’s frontline artists, and assisted to produce events for Beyoncé, AC / DC and others. He’s been an integral part of the company’s ticket consolidation initiatives that have helped create several # 1 albums for artists like The Chainsmokers and Harry Styles.
He joined Columbia in 2012 as Vice President of Tours and Events after four years at Interscope Records as Director of Artist Development and Tour Marketing.
Prior to joining Interscope, he began his career in 2003 as an Artist Representative at Shady Records and Goliath Artists, where he was fully involved in the day-to-day operations of global superstar Eminem.
“Ryan is that rare cadre who merges his passion for music with innovative ideas and the development of new avenues for artists to connect with fans.”
Jeff Vaughn and Michelle Jubelirer, Capitol Music Group
CMG CEO Jeff Vaughn and Jubelirer said, “Ryan is that rare leader who fuses his passion for music with innovative ideas and the development of new avenues for artists to connect with fans.
“He will be a tremendous asset to our company and our artists, and everyone at CMG joins us in welcoming Ryan to the team. “
“I am grateful for the opportunity to help bring the amazing artists of CMG directly to their fans in new and exciting ways.”
Ruden added, “It’s so exciting to be part of the incredible team of innovative leaders that Jeff Vaughn and Michelle Jubelierer have brought together.
“Not only is Capitol one of the best-known music labels, the whole team is ideally placed to build the music society of the future. I am grateful for the opportunity to help bring the amazing artists of CMG directly to their fans in new and exciting ways.Music trade around the world